Gin and Soap-operas

Brilliant essay by Clay Shirky, I like the fact that someone can combine history, a few key numbers and a four-year old's hunt to give you a radical and persuasive perspective on why our recent decades of exclusively passive media consumption may soon come to look as archaic as rotten boroughs and the gin-wagon.

I can confidently say that this is the first time I've heard (and now used) the phrase "Cognitive Surplus" - and I don't think it will be the last.